Cocoon costs money, and in our industry that's a good thing.
When it comes to social apps, free is... well, complicated. Given the nature of Cocoon — what it's used for and the people you share it with — selling ads or monetizing your data in any shape or form would run contradictory to our mission. When your business is advertising, your marching orders are to connect more people and maximize the time spent on your app. These are repellent forces against closeness. There's a reason we don't have billboards inside our homes.
The only business model that makes sense for us is one where people pay directly for the service. Our only incentive should be to focus 100% of our efforts on supporting and improving Cocoon over the long term, matching the nature of the relationships it's built for. This sounds straightforward but it's unusual in our industry, and we have a creative way to ensure that most people using the app will never have to pay a cent.
Here's how our pricing works
After a 30 day trial period, one person in a Cocoon can sponsor it on behalf of their entire group to keep it going. We offer an annual or a lifetime option.
These prices are set in USD and vary per market. The app itself does not cost money to download. Pricing is per Cocoon, not per person, and you can be in as many Cocoons as you would like.
Our pricing is risk-free and fully transparent
We don't ask for a credit card up front. If Cocoon is delivering on its promise of bringing you closer together, we hope it’s an easy decision to keep it running for a few bucks a month. If you’re loving the app but truly can't afford it, you can request a free annual sponsorship. It's important that we operate a sustainable business, but money alone shouldn't be the reason why someone can't benefit from Cocoon.
Early supporters can claim a lifetime sponsorship for free
We're so grateful to the earliest wave of people who found Cocoon and whose feedback continues to help guide our direction. All Cocoons created before November 25th, 2020 (the one year mark of when we launched our first version) will be able to claim a lifetime sponsorship for free.