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Cocoon is a warm & cozy space for sharing life with your closest groups

Rescue your closest group chats from WhatsApp

Traditional messaging apps like WhatsApp work for 99% of our contacts, but our loved ones shouldn’t be relegated to the same messy inbox and basic functionality as strangers.

Cocoon is built specifically for your most important, long-lasting groups.

The home page of Cocoon displayed on an Android.

First reactions after switching to Cocoon

“Cocoon is more casual and no one’s annoyed if you don't respond immediately. Plus, I only hear from people I truly care about.”

- Clio T.O.

“Normal texting apps are full of spam and they’re just too crowded. No one can message me in Cocoon except for the people I’ve carefully gathered.”

- Allison M.

“What makes Cocoon unique is how it actively helps me stay more closely connected to people I really care about.”

- Kai R.

"We love the design - it feels complete, it feels like it's for grownups, it fits what we're looking for. WhatsApp feels juvenile and unfinished.”

- Stuart W.

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How are Cocoon and WhatsApp Different?

Cocoon is built for one thing only: staying closely connected with a small number of people you care about deeply.

What It's For

Cocoon is a private space for sharing every day life with a close-knit group

WhatsApp is for texting with everyone: acquaintances, friends, strangers, and businesses

Business Model

Members pay Cocoon directly to use our service

WhatsApp is owned by Facebook, which makes money from advertising

Data Privacy

Cocoon doesn't monetize your data in any shape or form

WhatsApp shares your data with Facebook to power targeted advertising

Threads & Organization

On Cocoon, in-line replies make it easy to have multiple conversations at once

On WhatsApp, every reply bumps the thread and notifies all participants

Memories & History

On Cocoon, you can “zoom out” of your thread into a beautiful permanent archive

On WhatsApp, all your messages and memories get lost to an infinite scroll

Look & Feel

Cocoon is minimal, warm, colorful, and fun - every Cocoon is different

WhatsApp is cold and utilitarian - every message thread is the same

Group Calls

Cocoon supports drop-in audio/video calls that make it easy to spontaneously chat with your group

WhatsApp supports traditional group audio/video calls

What It's For

Cocoon is a private space for sharing every day life with a close-knit group

What It's For

WhatsApp is for texting with everyone: acquaintances, friends, strangers, and businesses

Business Model

Cocoon is paid for directly by members (one sponsor per group)

Business Model

WhatsApp is owned by Facebook, which makes money from advertising

Data Privacy

Cocoon doesn't monetize your data in any shape or form

Data Privacy

WhatsApp shares your data with Facebook to power targeted advertising

Threads & Organization

In Cocoon, in-line replies make it easy to have multiple conversations at once

Threads & Organization

On WhatsApp, every reply bumps the thread and notifies all participants

Memories & History

In Cocoon, you can “zoom out” of your thread into a beautiful permanent archive

Memories & History

On WhatsApp, all your messages and memories get lost to an infinite scroll

Look & Feel

Cocoon is warm, colorful, and lively, and each Cocoon is different

Look & Feel

WhatsApp is stark and utilitarian, and every message thread is the same

Group Calls

Cocoon supports drop-in audio/video calls that make it easy to spontaneously chat with your group

Group Calls

WhatsApp supports traditional group audio/video calls

Paid for by people, not advertisers

WhatsApp is owned by Facebook, which translates your attention and data into ad revenue. As you probably know, that business model results in some complicated compromises.

Cocoon is different: people pay directly for the service. After a 30-day free trial, one member of a Cocoon “sponsors” it for their entire group. This allows Cocoon to stay ad-free and never compromise your data or privacy.

Rescue your #1 group chat today

Start fresh with a private and powerful alternative to WhatsApp. Create your first Cocoon with no credit card required - if you find it valuable, sponsor it after a 30-day free trial.

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